Just Met Campaign / 2026 Marketing Calendar

Just Met Campaign / 2026 Marketing Calendar

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Just Met Campaign / 2026 Marketing Calendar

The Just-Met / AI Campaign Calendar is a 12-month system that helps real estate agents stay consistently in front of their contacts through 33-36 annual touchpoints — roughly 2-3 per month. What sets it apart is the intentional mix of communication formats: market reports, personal newsletters, local events emails, annual CMAs, handwritten notes, personalized texts, and social media engagement. Varying the format keeps outreach feeling genuine rather than repetitive.

The calendar is designed to work hand-in-hand with The Paperless Agent's AI Studio tools, so agents can quickly produce localized, high-quality pillar content — a newsletter, market update, or community events email — and then repurpose it into social media posts and direct outreach. The result is a full month of marketing that avoids generic AI content while still being fast to execute, with high-touch moments like personal notes and one-on-one messages built in throughout the year to drive real referrals and conversions.

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During this 30-min consultation, we’ll dive into your goals and create a plan for achieving them!
Our 5-Step Real Estate Marketing System (which you get as part of the Marketing Club) is proven to generate more closings, and it works across experience and production levels.
But, the not-so-secret formula for success with this system is to repeat all 5 steps every month. Consistency is key!
We try to make it as easy-as-possible to do that, but we know that not everyone has the time, ability or capability to implement the system each month.
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