Customizing the Post
You can easily add your logo, headshot, and contact information to the Animated Video using a free tool, Canva. Click here for instructions.
The Call-to-Action (CTA) in the post caption is the part that tells your reader what to do next. Consider editing the CTAs in your posts, especially if you intend to use the “Extra Resources” linked on this page. For example:
-
- On Instagram, use the phrase “Link in bio” in your post caption to refer people back to the link on your account profile. This link could be to a blog post, a landing page, or whatever makes sense in the context of your post.
- On Facebook, include a clickable link right in the post caption itself. Write something like “Click the link below for more info.”
Sharing the Post
This Animated Video is a square format, which means it is best used on Facebook and Instagram. Refer to the links below for how to post to each platform.
- Sharing the Post on Facebook
- Sharing the Post on Instagram